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Mission
To improve the
understanding of future
trends in mobile
industry with the
quality and the services
a customer can rely on
"Total
Customer Satisfaction".
Efforts
Although, Safari
Electronics had no
official presence in the
kingdom prior to the
introduction of cellular
phones, but it has taken
the market lead within
the short period of time
by introducing full
range of mobile products
enabling the customer
with multiple choices.
This very process has
been backed-up by an
aggressive sales,
marketing and customer
service support network.
Safari Electronics is
dedicated with a mission
to achieve more market
share and for the matter
of fact we are exploring
the niche market.
Goals
The Middle East Region
continues to exhibit a
phenomenal growth in
cellular communication.
With these phenomena, a
lot of new international
companies in the field
of communication are
concentrating towards
this part of the world
more seriously and we
would like to handle
their part of selling
and service
responsibilities.
Strength
"Trust
is the basis of our
relationship and the
source of our strength"
In view of incredible
growth in GSM market,
Safari Electronics has
established an extensive
network of distribution
to
market cellular phones.
Focusing on key market
and expanding the
breadth of customers has
been a key to our
success. Currently there
are more than 200
outlets in the
kingdom including the
strongest dealership
network with highly
equipped showrooms &
service centers. Safari
had appointed dealers to
distribute its product
to develop the market
and continued drive to
increase the business.
Also, Safari Electronics
is determined to educate
the customers about the
proper usage of the
mobile phone to enable
the customer to have an
hassle free life with
the product bought from
our outlet.
Safari Electronics is
backed-up with the
aggressive sales and
marketing team which is
supposed to be one of
the immense strengths of
the company in terms of
driving the market share
to our account. We are
the only company in
Saudi Arabia providing a
replacement unit while a
faulty unit of the
customer is being
repaired.
Safari has been working
in the area of marketing
communication i.e. The
art of creating product
awareness and motivating
consumers to give the
product a try, is what
the safari’s advertising
strategy all about.
We have set standard and
we will continue to meet
our object -
“The Total Customer
Satisfaction”. |