Safari Electronics

Safari Electronics

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  Mission
  Efforts
  Goals
  Strength
  Business
  Achievements
  Projections

 

Safari Electronics

 

Mission
To improve the understanding of future trends in mobile industry with the quality and the services a customer can rely on "Total Customer Satisfaction".

Efforts
Although, Safari Electronics had no official presence in the kingdom prior to the introduction of cellular phones, but it has taken the market lead within the short period of time by introducing full range of mobile products enabling the customer with multiple choices. This very process has been backed-up by an aggressive sales, marketing and customer service support network. Safari Electronics is dedicated with a mission to achieve more market share and for the matter of fact we are exploring the niche market.

Goals
The Middle East Region continues to exhibit a phenomenal growth in cellular communication. With these phenomena, a lot of new international companies in the field of communication are concentrating towards this part of the world more seriously and we would like to handle their part of selling and service responsibilities.

Strength
"
Trust is the basis of our relationship and the source of our strength" In view of incredible growth in GSM market, Safari Electronics has established an extensive network of distribution to
market cellular phones. Focusing on key market and expanding the breadth of customers has been a key to our success. Currently there are more than 200 outlets  in the kingdom including the strongest dealership network with highly equipped showrooms & service centers. Safari had appointed dealers to distribute its product to develop the market and continued drive to increase the business.

Also, Safari Electronics is determined to educate the customers about the proper usage of the mobile phone to enable the customer to have an hassle free life with the product bought from our outlet.

Safari Electronics is backed-up with the aggressive sales and marketing team which is supposed to be one of the immense strengths of the company in terms of driving the market share to our account. We are the only company in Saudi Arabia providing a replacement unit while a faulty unit of the customer is being repaired.

Safari has been working in the area of marketing communication i.e. The art of creating product awareness and motivating consumers to give the product a try, is what the safari’s advertising strategy all about.

We have set standard and we will continue to meet our object -
“The Total Customer Satisfaction”.

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